Salon and Spa Franchise Support | Marilyn Monroe Spas Franchise

Franchise Support


Salon and Spa Franchise Support

Real Estate

Our franchisees have access to one of the world’s top real estate firms, Newmark Grubb Knight Frank. NGKF has a National Franchise Practice to select the very best in real estate opportunities. NGKF has a presence in every major market across the United States and around the globe. They are available to conduct site selection and lease negotiation services with the confidence of years of experience in the industry. They have cultivated valuable relationships with traditional developers as well as non-traditional real estate organizations.

Design and Construction

The design and construction team has the benefit of the experience that comes from designing countless spa locations. With typical site layouts and plans, architectural specifications, and equipment packages, we are able to simplify the construction planning process. We also have several design and construction packages available to help you streamline the process.


Training is vital to the operation of any Small Format or Large Format Spa and as such, the comprehensive on-site training provided at Marilyn Monroe Spas Headquarters is invaluable. In addition to on-site classroom training, in-location training outlines the operational protocols used in each location.


Our operations team serves as the primary support to our franchise community. From answering day-to-day questions to the execution of promotions, the operations team provides a wealth of knowledge. Our team of franchise consultants will make periodic visits to provide advice and council while sharing best practices.

Marketing & Creative Services

Marketing is essential to driving customer traffic and creating brand awareness. Our in-house creative department and dedicated marketing team work together to develop traffic-building local and national marketing promotions.

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Marketing Support for Franchisees

The Marilyn Monroe Spas marketing team is dedicated to developing traffic-building local and national marketing programs. In addition to driving traffic into the Marilyn Monroe Spas locations, marketing is also focused on building the Marilyn Monroe Spas brand.

All marketing programs are designed to impact the consumer in one or more phases of their relationship with Marilyn Monroe Spas including:

  • Awareness
  • Consideration
  • Motivate Trial
  • Motivate Repeat Visitation
  • Influence Long-term Retention
  • Create Brand Loyalty
  • Create Advocacy
  • Build the Marilyn Monroe Spas Brand

Franchise Support: How We Keep It Simple

Quick Reference Guide Master Pre-opening Checklist

A quick look at the many facets of Marilyn Monroe Spas.

Quick Reference Guide Master Pre-opening Checklist

A quick look at the many facets of Marilyn Monroe Spas.

MMS Connect

MMS Connect is our online portal where franchisees can find anything from editable creative templates to operations protocols.

Home Page

Example: In-Location Marketing

Example: Purchasing Business Cards

"How Much Does It Cost to Open a Franchise?" and Other Frequently Asked Questions